Autor: Chris Zook
ISBN-13: 9781422103661
Veröffentl: 01.04.2007
Einband: Buch
Seiten: 190
Gewicht: 485 g
Format: 235x164x22 mm
Sprache: Englisch

Unstoppable: Finding Hidden Assets to Renew the Core and Fuel Profitable Growth

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Drawing on more than thirty interviews with CEOs from companies such as De Beers, American Express, and Samsung, this book shows readers how to recognize when the core needs reinvention and how to deploy the "hidden assets" that can be the basis for tomorrow's growth.
Over the next decade, two out of every three companies will face the challenge of their corporate lives: redefining their core business. Buffeted by global competition and facing an uncertain future, more and more executives will realize that they must make fundamental changes in their core even as they continue delivering the goods and services that keep them in business today. Unstoppable shows these managers how to look deep within their organizations to find undervalued, unrecognized, or underutilized assets that can serve as new platforms for sustainable growth. Drawing on more than thirty interviews with CEOs from companies such as De Beers, American Express, and Samsung, it shows readers how to recognize when the core needs reinvention and how to deploy the "hidden assets" that can be the basis for tomorrow's growth. Building on the author's previous books, Profit from the Core and Beyond the Core, this book shows how any company in crisis can transform itself to become truly unstoppable.
Autor: Chris Zook
Chris Zook ist Director von Bain & Company und leitet die Global Strategy Practice.

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Autor: Chris Zook
ISBN-13:: 9781422103661
ISBN: 1422103668
Erscheinungsjahr: 01.04.2007
Verlag: HARVARD BUSINESS
Gewicht: 485g
Seiten: 190
Sprache: Englisch
Sonstiges: Buch, 235x164x22 mm